Case Study
Automotive Group
Services
Project Overview
Automotive Group is a leading UK manufacturer of wheelchair accessible vehicles, helping people maintain freedom and independence with transport designed around their needs.
We have worked with Automotive Group for a little while now, supporting their SEO strategy and delivering key improvements to their website. The launch of a new site early in the partnership immediately lifted enquiries by 42%, giving them a stronger digital foundation to grow from.
Since then, SEO has been the main driver of results. The site now ranks in the top three for 87 high-intent search terms, contributing to a 375% increase in organic traffic and a 126% rise in conversions. Today, Automotive Group averages more than 250 leads each month through their website, making digital their most powerful channel for new enquiries.
"Working with Folifi has been a great experience. They built our custom WordPress website and have continued to improve it over time, keeping the design and performance ahead of our competitors. Their SEO work has had a huge impact, helping us rank for important search terms and bringing in a steady flow of quality leads every month. The team are always easy to work with, quick to respond and nothing is ever too much trouble. We’re very happy with the results and wouldn’t hesitate to recommend them."
Stephen Gardner - Sales & Marketing Director
375%
Increase in Organic Traffic
SEO
When we began working with Automotive Group, the goal was clear: make their website the strongest channel for reaching new customers. We built a custom WordPress site as the foundation and have continued to refine it over time, improving the design, structure and content so that it now stands well above their competition.
SEO has been the driving force behind their growth. A structured approach to content and on-page optimisation has pushed the site into the top three for 87 high-intent search terms. Alongside this, technical improvements and regular updates have kept performance strong.
The results have been consistent year after year. Organic traffic has increased by 375%, conversions have risen by 126%, and the business now averages more than 250 leads each month through the site. What started as a rebuild has become a platform that continues to evolve and deliver measurable growth.
